Madame Tussauds - Amsterdam

Madame Tussauds large-scale renovation


Madame Tussauds, home of the famous, is preparing for a large-scale renovation project, which will be specifically focussing on creating more innovation and interaction. One of the major changes will involve The Golden Century on the 4th floor, which will be replaced by a number of themed areas about the history of the royal family, including various different films and television programmes. A real ‘A-list party’ in amongst all the biggest stars will be taking place in the central area. This special area is also available for hire.

The renovation project will enhance the Madame Tussauds experience for all its visitors, with various interactive actions being added to some of the important figures. For example, people can get dressed up when they visit the Queen Beatrix figure and are even allowed to take a seat on her throne. Visitors can enjoy personal photo shoots with the stars in sets which also include all sorts of interesting facts about the various different celebrities, from a short quiz to a story line, illustrated with photographs.

We will also be providing more detailed information regarding the history behind the founder, Marie Tussauds, and the way in which the figures are created, in order to create more of a bond with the visitor. Madame Tussauds will remain open during this large-scale renovation, with the exception of the 4th floor being temporarily closed. This will ensure minimum inconvenience to our visitors. The all new museum will enjoy a grand opening on 15th March 2012.

“We feel the time has come for a facelift, after a very colourful past – we have been entertaining guests for more than 200 years – and with a promising future ahead of us. Our attraction will be given a completely new look in just two months time and will include new experiences and technical gadgets, which will make anyone’s visit to Madame Tussauds even more penetrating. We will therefore be creating an even better experience for our (inter)national visitors right amongst all the celebrities”, according to Boet Hensen, Madame Tussauds’ General Manager.