Madame Tussauds - London

Merlin's Magic Wand


Making Children Smile

As one of the world’s leading operators of visitor attractions, with 58 attractions in 12 countries and across 3 continents, Merlin Entertainments welcomes over 32 million people to its attractions every year – many of them children.

Merlin Entertainments’ special charity - Merlin’s Magic Wand – has been set up to provide magical experiences to many more children who are seriously ill, disabled or disadvantaged and who might not otherwise be able to visit one of our many attractions around the world.

In 2008 Merlin’s Magic Wand donated more than 4500 tickets

Find out more

Learn more about Merlin's Magic Wand and how you can support the charity or apply.