Sporting Heroes

Olympic Gold Medalist, Mo Farah CBE, was immortalised into wax in April 2014 alongside his London Marathon debut. He was closely involved in the creation process of his figure, attending a figure sitting with the studio team and meeting his figure face to face prior to the public launch.

Mo Farah is one of our most popular figures with many PR activations over the last 10 years, including supporting the launch of Printwork's new digital screen ceiling in 2024 on the day of the Paris Olympics Opening Ceremony, and the Great North Run in 2023.
His figure dons the official 2014 Nike London Marathon running kit.
Mo's figure is portrayed in his iconic trademark stance, the Mobot, offering visitors a fun photo opportunity.

Mo Farah on his wax figure

“I saw Usain Bolt’s wax figure at the Anniversary Games last year and couldn’t believe how brilliant it was. I said then that I’d love one of my own and I’m so excited that it’s now really happening. I cannot wait to meet both of my doubles!”

Stanley Matthews is remembered as one of the pioneers of football, influencing generations of players who followed.

When playing for Blackpool, Stanley scored a hattrick in the 1953 FA Cup final and is still the only person to this day to do so. The 1953 final is often referred to the Matthews final.
Stanley Matthews was knighted in 1965, becoming the first professional footballer to receive a knighthood. He was recognised for his contributions to the sport, particularly for his longevity and sportsmanship, which made him an iconic figure in English football.
Matthews had a remarkably long career, playing at the top level for an astonishing 33 years. He played for Stoke City and Blackpool and retired from international football at the age of 41. He remained active in the game well into his later years.
Matthews was part of the England squad for the 1954 World Cup, although he didn't play in the final. His influence on English football was profound, and he is often regarded as one of the greatest wingers of all time, known for his exceptional dribbling and ability to control the ball

"No matter what job I was given I applied myself to it fully"

Alan Shearer is a retired English footballer and one of the greatest goal scorers in Premier League history.

He holds the record for the most goals scored in Premier League history, with 260 goals. He achieved this over the course of his career, playing for Blackburn Rovers and Newcastle United.
Shearer won the Premier League title with Blackburn Rovers in the 1994-1995 season. His goals played a key role in helping Blackburn secure their first league title in 81 years.
After retiring from playing in 2006, Shearer transitioned into commentary and media, often providing analysis for Match of the Day and other football coverage on the BBC. He has also worked as a manager, notably taking charge of Newcastle United on an interim basis in 2009.
Shearer is also involved in charity work and has established the Alan Shearer Foundation, which supports children and adults with brain injuries.

"What pressure? Pressure is for tyres!"

Phil Taylor is a retired English professional darts player, widely regarded as one of the greatest players in the history of the sport.

He is widely considered the greatest darts player of all time. Over his career, he won an incredible 16 World Darts Championships, the most by any player, and dominated the sport for more than two decades. His career spanned from the 1980s to his retirement in 2018.
Taylor is a 16 time World Matchplay Champion, a professional darts tournament held here in Blackpool at The Winter Gardens.
Taylor was a key figure in the Professional Darts Corporation (PDC), where he achieved extraordinary success, winning numerous PDC World Championships and major titles. His total tally of 85 major titles includes both the World Championships and various other prestigious events like the Premier League Darts and World Matchplay.
Taylor revolutionized darts with his exceptional skill, mental toughness, and ability to perform under pressure. His nickname, "The Power", originated from his dominant and nearly invincible presence in the world of darts. It was given to him due to his precision, and consistency set new standards for the sport.

"Sometimes I'm playing darts in my sleep and I wake myself up"

Nicola Adams is a retired British boxer, widely regarded as one of the greatest female boxers of all time.

She made history at the 2012 London Olympics, where she became the first woman ever to win an Olympic gold medal in boxing. She triumphed in the flyweight category, a moment that significantly raised the profile of women's boxing worldwide.
Adams is a two-time World Amateur Boxing Champion, having won titles in 2009 and 2011. Her success in amateur boxing helped pave the way for her transition to the professional ranks.
After her Olympic success, Adams turned professional and continued to achieve success, remaining undefeated in her professional career. She retired from boxing in 2019, leaving behind a legacy as a trailblazer for women in boxing.
Nicola Adams is celebrated not only for her skill and accomplishments in the ring but also for her role in promoting women's participation in boxing and inspiring future generations of female athletes.

"Every time a boxer steps into that ring, they're risking their lives to entertain us, and that takes immense courage".

Rafael Nadal is a professional tennis player from Spain, widely regarded as one of the greatest players in the history of tennis.

He holds the record for the most French Open titles, having won the tournament 14 times (as of 2023). His unparalleled success on the clay courts of Roland Garros is one of the defining aspects of his career. He is particularly known for his dominance on clay courts and has earned the nickname "The King of Clay".
Nadal has won 22 Grand Slam singles titles, placing him among the most successful male players in tennis history. His Grand Slam victories include multiple wins at the Australian Open, Wimbledon, and US Open, in addition to his French Open dominance.
Nadal is known for his intense work ethic, physical stamina, and relentless playing style. His incredible athleticism, heavy topspin forehand, and mental toughness have made him one of the most difficult opponents in the sport. His rivalry with other tennis legends, like Roger Federer and Novak Djokovic, is part of the reason tennis fans consider him one of the "Big Three" in men's tennis.

"When you do things that you like to do, at the end of the day, it's not a sacrifice"