- Madame Tussauds, Impossible Festival
Madame Tussauds Biggest Figure Launch
13 Taylor Swift Figures, 1 Global Moment
In news that’s sure to make every Swiftie’s wildest dreams come true, 13 new Taylor Swift wax figures have been unveiled at Madame Tussauds locations in 13 cities across four continents.
Madame Tussauds London’s figure pays tribute to the Lover era, honouring Taylor Swift as one of the most influential artists of the 21st century.

LOVER LANDS IN LONDON
Taking inspiration from night two, in June 2024, of her eight nights at Wembley Stadium for Taylor Swift | The Eras Tour, the new figure is dressed in a replica orange Versace leotard embellished with pink and purple detailing.
The look is finished with matching crystallised ombre Christian Louboutin boots, donated by the Maison, and bespoke microphone created by Rebel Stage Gear UK, the specialist customisation company behind the original microphones Taylor used during the tour.Â

ABOUT THE FAMOUS FIGURE
- By 14, Taylor Swift was signed to Sony/ATV Tree Publishing and was performing her own songs around Nashville.
- Her debut album went certified platinum with over 1 million U.S. sales. As her career progressed, Taylor toured the world, wrote several hit #1 songs and released albums – now standing at a total of 11.
- She currently has a total of 14 Grammys, 39 Billboard Music Awards and 40 American Music awards. In 2015, Swift became the youngest woman to be included on Forbes' list of the 100 most powerful women. She has received more than 500 honours and awards to date.





🎤 Taylor Swift is extremely talented; she can play the guitar, piano, ukulele and the banjo!
✨ This launch marks the biggest undertaking by Madame Tussauds since unveiling seven Harry Styles figures in 2023 and eight Lady Gaga figures in 2011.
BOOK YOUR TICKETS NOW

Standard Ticket
- Guaranteed entry at your chosen timeslot
- Prepare for an immersive experience with over 150 lifelike celebrity figures, ride the Spirit of London, explore the Chamber of Horrors, and enjoy the Marvel Universe 4D cinema – all part of your visit

Madame Tussauds + London Eye
- Entry to Madame Tussauds
- Entry to the London Eye with a full 30-minute rotation offering panoramic views of the capital
- Visit the London Eye within 90 days of visiting Madame Tussauds

Fast Track Ticket
- Beat the queues and get priority access through a dedicated entrance

Champagne Bar Experience
- Get ahead of the crowd and enjoy priority access with Fast Track entry
- This ticket includes a visit to our 1835 Champagne Bar with a complimentary drink
Celebrity Connections

Ariana Grande
The pop princess is dazzling in her very own festival tent, stop by and say hi!

Ed Sheeran
Quick jam sesh with Ed Sheeran before he heads on stage? Get your air guitar ready!

Harry Styles
British singer, songwriter, actor and Global megastar Harry Styles returns home to Madame Tussauds London!

Impossible Festival
See who’s joining you in the Impossible Festival area! Pick your favourite headliner from our epic stages or stumble upon a secret set in one of our hidden tents. Grab your bucket hat and snap on your wristband — you’ve just levelled up to VIP!