Your Ultimate Guide to Things to Do in London

Looking for the ultimate adventure without leaving the city? Use this handy guide to discover some of the most exciting things to do in London, with top attractions from meeting over 150 lifelike stars at Madame Tussauds London to soaring above the skyline on the London Eye. 

Perfect for families, you can’t-miss experiences like the London Dungeon, SEA LIFE London Aquarium and Shrek’s Adventure! London. As some of the best attractions to visit in London, our attractions create a fun-filled day for all ages.

Step Into the Spotlight at Madame Tussauds London

Step into Madame Tussauds London, one of the best attractions in London, and meet over 150 lifelike wax stars across eight immersive zones. Pose with Hollywood icons, Marvel superheroes and British legends like Lewis Hamilton and Paddington Bear. Don’t miss the exclusive Royal Family figures, for a truly regal experience. From selfies with celebrities to thrilling behind-the-scenes moments, it’s one of the best things to do in London!

Double the Icons: Madame Tussauds & the London Eye

Uncover the ultimate city adventure in the heart of London by combining Madame Tussauds and the London Eye in one day! Get ready to snap selfies with iconic British celebrities by making your way through our Culture Capital, where you can meet all the celebrities who have made their mark on Britain. 

Just a short stroll away, step aboard London Eye and soak up breathtaking 360° views of the city’s skyline from above. With both attractions so close together and easy to reach, it’s the perfect way to experience London’s stars, on the ground and in the sky!

London’s Must-See Merlin Attractions

London Eye

Prepare for breathtaking views of London’s skyline from the heart of the South Bank, a must-do, bucket-list experience for all ages! Combine your Madame Tussauds and London Eye tickets for seamless bundle savings.

The London Dungeon

Head into a dark and dingy dungeon with heart-racing rides and live-actor storytelling. A thrilling indoor adventure, the London Dungeon is the perfect London attraction to do on a rainy day, and is guaranteed to provide thrills for teens, adults alike.

SEA LIFE London Aquarium

Enter an underwater world and marvel at sharks, penguins and colourful marine life for an unforgettable, weatherproof, educational indoor experience. Adding a trip to SEA LIFE London Aquarium is a perfect family-friendly addition to your multi-attraction ticket.

Shrek’s Adventure! London

Enjoy an interactive adventure, designed for little Shrek fans! Walk through rooms based on the Dreamworks animated classics, where there are perfect spots for selfies and photos of your favourite characters. Add this Merlin attraction as part of a full London family day-out bundle.

See More, Spend Less: Multi-Attraction Ticket Options

Make the most of your London visit with multi-attraction tickets, where one simple purchase gives you access to top sights, less organising and a fun-filled day for the whole family! Here’s a rundown of some of our best-selling tickets to our Merlin attractions in London:

Madame Tussauds and the London Eye (2‑Attraction Ticket):

• Combine Madame Tussauds with the London Eye - our most popular package!

• Simple, one‑time purchase, less organising for families.

Madame Tussauds and the London Eye + SEA LIFE (3-Attraction Pass):

• Visit 3 of our top attractions on a single ticket.

• Easier planning, no separate queues.

• Perfect for a fuller London day out.

Multiple Entry Pass (5 Attraction Pass):

• Access to all 5 of our Merlin London attractions from* £12 each!

• 90-day flexibility

• Maximum flexibility and convenience over multiple visits.

• Ideal for families or longer stays in London.